Media Training, Broadcasting & Podcasting

SUCCESS WEBINARS & the Radio Ad Factory present…

Radio Talk Show Hosting 101

6 Week Online Course Outline

Here’s a brief outline of what we cover in our six-part course:

Part 1: Quick Review and Getting Started

• Quick review over how a talk show functions, basics and definitions
• Walk through of the course & HOST A SHOW Blueprint
• How podcasts & e-radio programs can make money
• Why Yahoo & Google love internet radio
• Examples of Successful Shows / Types of Shows
• What to consider when choosing a show topic

Part 2: Choosing Your News Niche

• What makes a great niche (and what makes a terrible one)
• Finding interesting show topics, talking points and call-ins
• How to evaluate possible themes for maximum profitability
• Choosing the right niche for your passion and personality
• Promoting your show and finding the right audience match
• Presentation basics, scope of a show, music, flow, pitch, etc

Part 3: Mastering the Microphone

• How online radio studios work and how you can host a show from home
• Where to find Show Guests & Advertisers for maximum audience reach
• Proper program setup & how to format your radio program (into segments)
• How you communicate with your program producer & engineer on-air
• Basics of Live-On-Air technique, call handling and microphone skill

Part 4: Interview Programs

• Where to find the best experts & guests that fit with your program’s audience
• Getting celebrities and artists to come on your program and endorse your show
• Pre-records and special productions. Getting into events and live remote casting.
• How to cultivate partnerships and joint-ventures with other media & entrepreneurs
• Pointers in positioning affiliate products so they are correctly related to your content
• Tracking listeners, downloads & audience. Getting clickthru traffic to your showpage

Part 5: Measuring Audience Interest and Content Pull

• Using RSS to create a constant stream of content - How archives & on-demand work
• How to write show content to create maximum search engine optimization and Google-juice
• What statistics to track and how to use them to adjust your site for better performance
• Strategies to create buzz and promotion for your radio show, supporting a content blog, etc
• Creating link partnerships and getting guests to promote their appearance on your show

Part 6: Above and Beyond: Syndication and Network Radio

• Other revenue streams to build into your radio program
• How to get started LIGHTENING FAST
• News reporting | Book Reviews | Specials | Shopping your show for syndication
• Media Power: Associations to join and press clubs to speak at | Get a book deal
• Resources for producers and other audio geeks to help you get started
• How to replicate your success into an entire radio channel or station YOU OWN or run.

So Mike and Paul, how much is this Radio Course Thing going to cost me?
The investment for this course - which includes the six expert conference calls, archived recordings, a library of resources, links and tools, notes and transcripts is…

$427(USD)

DO IT NOW

This is a serious investment, and one we think you’ll find worth making.